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Susan Nathan
Susan Nathan
Vice President, Lender and School Services

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ASA Can Help You Help Families—Now, When They Need It Most

To those of us in the financial aid industry, it may seem like the worst of the recent turmoil has passed. After all, the ECASLA bill, which allows the federal government to either purchase participation interests in FFELP loans or buy them outright, has already encouraged many lenders to remain in the student loan market. And Congress and the President have even secured its extension for the 2009–2010 school year.

But to the families, prospective students, current students, and graduated borrowers you deal with every day, the skies may seem far from clear. To them, the “bailout” bill passed in Congress and the troubled stock market signal that there is still lots to worry about—from the stability of their jobs, to the balance of their 529 accounts, to the value of the homes they hoped would allow them to borrow home equity loans. The tight credit markets, combined with frequent media reports that confuse federal and private loan availability, have made families uncertain whether borrowing for school will be a possibility at all. And for borrowers in repayment, the economic downturn has them concerned about their ability to make their monthly payments on time.

The good news for you is that ASA is working in parallel with your efforts to reassure and educate families and borrowers. We’ve rounded up some resources to help you help them:

For you:
Do you volunteer for Financial Aid Nights in your community? Don’t forget all the resources provided by NASFAA, like the Financial Aid Night page, which includes a Guide to Planning and Conducting a Financial Aid Night, a slideshow and presentation guide, and handouts for students and families, such as a student aid program summary, financial aid checklist, and financial aid glossary

For in-school students and families applying for student loans:

For borrowers who may be struggling to fit student loan payments into a monthly budget:

The federal government also has several resources on general debt management and financial literacy:

As always, amsa.com offers additional tools and resources for borrowers at our borrower community as well as resources tailored toward you in our financial aid professionals community.

So, what’s the mood in your world right now? Are you hearing from worried families, students, and graduates? Have you found successful strategies for keeping these audiences informed? Most importantly, what else can ASA do to help you help them get through these tough times?

Posted by Susan Nathan on December 17, 2008 at 04:29 PM EST

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Susan Nathan

Blog Author

Susan Nathan
Vice President, Lender and School Services

Biography

Susan Nathan is Vice President of Lender and School Services at American Student Assistance (ASA)®. She has held this position since October of 2002. Ms. Nathan joined ASA in February 1987 as supervisor of the external program review unit. She has held roles of increasing responsibility in product development, operations, client management and customer service, and marketing. She has been a member of the design teams for a number of ASA’s signature products, including FASTFUND, ASA’s disbursement product, and ASA Direct, ASA’s web processing tool. She was the manager of the business plan for ASA’s major system conversion in 1998.

She is credited with the development of ASA’s nationally recognized client management team. Ms. Nathan oversees the ASA Advisory Council, and is the staff liaison to the Marketing Planning Committee of ASA’s Board of Directors.

Prior to joining ASA, Ms. Nathan was a Financial Aid Officer for Lesley College. She is a graduate of Brown University and a fellow of the Institute for Educational Leadership. She is a member of state, regional and national financial aid associations and is routinely sought by the financial aid community as a professional development trainer.

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